Amazon SP Campaign Builder
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About This Tool

Amazon SP Campaign Builder

A professional bulk campaign generator for Amazon Sponsored Products (SP). Paste your SKUs and product code, configure your targeting strategy, and download a ready-to-upload Amazon bulk XLSX file — in seconds.

Auto Targeting (AMT + SMT) Manual KW Targeting Manual PT Targeting SKC & GRP Structures
How to Use
  1. 1 Campaign Identity — Enter your Product Code (used in campaign names) and paste your SKU(s). Choose single SKU or grouped mode.
  2. 2 Budget & Bidding — Set your daily budget, bidding strategy, and default bid. These apply across all generated campaigns.
  3. 3 Targeting — Pick Auto (AMT and/or SMT) and/or Manual (Keyword and/or Product). Choose your campaign structure: SKC for one-keyword-per-campaign or GRP for grouped (auto-chunks at 5).
  4. 4 Keywords / ASINs — For each structure, select strategy (BR/NB or OFF/DEF), match types, and paste your keywords or ASINs. Per-structure inputs appear here.
  5. 5 Download — Your bulk file builds automatically as you fill in the form. Once everything looks right in the preview, scroll to the bottom and click Download XLSX to get your file — then upload it directly to Amazon Ads.
1
Campaign Identity
Short code used in campaign name only. No spaces.
2
SKU Setup
3
Targeting
🤖 Automatic Amazon selects targets No keyword input needed
🎯 Manual You define targets Keywords or products
5
Budget & Settings
6
Negative Keywords optional
Applied to all generated campaigns.
Negative Exact
Negative Phrase
7
Bulk Preview & Export
Campaign Name Preview
Fill in the form to see the campaign name…
0 / 128 chars
0
Campaigns
0
Keywords
0
Bulk Rows
0
Negatives
Campaign names appear here as you build your setup.